Privacy Policy
Last Updated August 4, 2026.
1. COMMENTS/REVIEWS
When visitors leave comments/reviews on the site we collect the data shown in the comments or review form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
2. COOKIES
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
3. EMBEDDED CONTENT FROM OTHER WEBSITES
Pages on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
4. What information we collect
When you create an account on the website, we collect your name and email address. Our contact form will collect your name and email or phone and may collect:
- Email or phone
- Delivery or service addresses
- Appointment and scheduling information
- Order details and purchase history
- Text message communications between customers and our team
- Customer preferences related to services or appointments
5. Who we share your data with
Visitor comments may be checked through an automated spam detection service. If you request a password reset, your IP address will be included in the reset email. Filling out the contact form will share your data with a third-party software used for customer relationship management (CRM) to help us keep our clients’ information organized and secure. When you make purchases through the site, your information will be shared with secure payment processors to safely process the purchase.
6. What to expect from our text messages
- Fish stocking and delivery confirmations
- Driver arrival updates and ETAs
- Appointment reminders for lake audits, pond services, and consultations
- Order updates and scheduling changes
- Requests to confirm or reschedule appointments
- Responses to customer questions about orders or services
7. How we use your information
We use your account information on the site to maintain your account so you can access previous and current orders. Information collected through the contact form may be used to:
- Schedule and manage appointments and deliveries
- Send appointment reminders, confirmations, and delivery updates via SMS
- Communicate about customer orders and services
- Respond to customer inquiries
- Maintain records of customer communications and service history to provide better customer support
8. How long we retain your data
If you leave a comment/review, the comment/review and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users who register on our website, we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
Your data will be saved securely on our third-party CRM indefinitely so we can continue to provide improved customer support. You can at any time request we remove your information from our system by reaching out to info@hbfisheries.com or calling (309) 693-3255.
9. How we store and protect your data
We employ commercially reasonable methods to ensure the security of the information you provide to us and the information we collect. This includes using standard security protocols and working only with reputable third-party vendors.
E-mail is not recognized as a secure medium of communication. For this reason, we request that you do not send private information to us by e-mail. However, doing so is allowed, but at your own risk. Some of the information you may enter on our Websites may be transmitted securely via a secure medium known as Secure Sockets Layer, or SSL. Credit Card information and other sensitive information is never transmitted via e-mail.
10. Opting out and getting help
SMS opt-in option: Messaging frequency may vary. Message and data rates may apply. You can opt out any time by texting STOP or HELP. For assistance, visit our Privacy Policy and Terms & Conditions.
To unsubscribe from emails, you can select the ‘Unsubscribe’ option at the bottom of any email and choose your subscription option. If you fully unsubscribe, you will no longer receive communication from us unless you resubscribe.
11. What rights you have over your data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you by contacting us at info@hbfisheries.com or calling (309) 693-3255. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
12. Contact Details
Herman Brothers Fisheries
3004 N Taylor Rd.
Hanna City, IL 61536
Phone: (309) 693-3255
Email: info@hbfisheries.com
Website: https://hbfisheries.com.
